Hype: The Capitalist Degree of Induced Participation

Hype: The Capitalist Degree of Induced Participation
Di Liberto, Yuri. (2022). Review of Capital as Power. Vol. 2. No. 2. April. pp. 1-16. (Article - Journal; English).

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Alternative Locations

https://capitalaspower.com/2022/04/di-liberto-hype-the-capitalist-degree-of-induced-participation/, https://www.econstor.eu/handle/10419/253264

Abstract or Brief Description

* Winner of the 2022 RECASP Second Essay Prize *

Power is usually considered as either a ‘positive’ or ‘negative’ construct, as in the power to force action versus the power to forbid it. This paper explores a hybridized approach to power based on the idea of ‘induced participation’. Building on Bichler and Nitzan’s theory of ‘capital as power’, I argue that capitalism reinforces its hold on society through the strategic use of ‘hype’. The idea is that capitalists counteract resistance by boosting confidence in the promise of reward, a process that can be better understood using the concept of hype.

Language

English

Publication Type

Article - Journal

Keywords

capital as power chreods epochal changes finance hype reward social paradigm

Subject

BN Money & Finance
BN Power
BN Psychology
BN Value & Price
BN Business Enterprise
BN Capital & Accumulation
BN Distribution
BN Hegemony
BN Institutions

Depositing User

Jonathan Nitzan

Date Deposited

26 Apr 2022 18:14

Last Modified

27 Apr 2022 07:51

URL:

https://bnarchives.yorku.ca/id/eprint/738

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